Help The Cause
Volunteers play a crucial role in the success of the "Let Them Eat Cereal" boycott and can contribute in various ways to spread the message and encourage change. Here's a list of tasks and roles volunteers can undertake to support the movement:
Research and Outreach
Identify Local Institutions Using Kellogg's Products: Investigate whether local schools, hospitals, hotels, and other institutions use Kellogg's products. Gather contact information for decision-makers at these institutions.
Engagement with Local Institutions: Prepare and deliver persuasive arguments to encourage institutions to consider alternative products at their next contract renewal. Offer assistance in finding healthier, more sustainable options.
Communications
Newsletter Contribution: Write articles, updates, and success stories for the movement's newsletter to keep supporters informed and engaged.
Email Campaigns: Draft and send out email templates to a broader audience, including educational content about the boycott and ways to get involved.
Website Content Development: Help with creating and updating website content to ensure it remains engaging, informative, and user-friendly.
Blog Content Creation: Write blog posts that delve into issues related to the boycott, including health concerns, environmental sustainability, and corporate responsibility.
Support Services
Legal Support: Volunteers with a legal background can offer advice and support on compliance, rights, and how to navigate potential legal challenges.
Terms & Conditions Review: Assist in reviewing and refining the movement's terms and conditions to ensure clarity and legal soundness.
PR and Media Outreach: Develop press releases, contact media outlets, and use social media platforms to spread the movement's message wider and garner public support.
Negotiation: Individuals with skills in negotiation can help in dialogues with Kellogg's or other corporations, aiming for constructive outcomes aligned with the movement's goals.
Financial Analysis
Financial Breakdown: Analyze and explain Kellogg's financials to understand and communicate the impact of the boycott and how financial pressure can lead to positive changes.
Creative and Technical Support
Design and Artwork: Create compelling visuals, infographics, and artwork that can be shared online or in print to draw attention to the cause.
Technical Support: Offer expertise in website maintenance, cybersecurity, and data management to keep the movement's digital presence robust and secure.
Education and Training
Develop Talking Points: Craft easy-to-understand talking points for volunteers and supporters to use when explaining the boycott's objectives and rationale.
Organize Workshops and Webinars: Conduct educational sessions on topics relevant to the boycott, such as sustainable living, nutrition, and how to effect change through consumer action.
Community Engagement
Host Informational Booths: Set up booths at local community events, farmers' markets, or schools to inform people about the boycott and how they can participate.
Organize Local Meetups: Facilitate local group meetings or discussion panels to engage the community, share ideas, and offer support to those interested in the movement.
Educational Initiatives
Create Educational Materials: Develop pamphlets, flyers, and digital content focused on educating consumers about the importance of food safety, nutrition, and the impact of their purchasing decisions.
Partner with Schools: Work with educational institutions to integrate lessons on nutrition, consumer rights, and environmental sustainability into their curricula.
Digital Campaigns
Social Media Challenges: Launch social media challenges or campaigns to engage a broader audience and encourage them to share their participation and support for the boycott.
Video Testimonials: Collect and share video testimonials from supporters, experts, or affected individuals to humanize the movement and illustrate the real-world impact of corporate practices.
Advocacy and Policy Work
Policy Advocacy: Engage with policymakers or support campaigns aimed at legislative changes to improve food standards, labeling requirements, and corporate accountability.
Corporate Engagement: Beyond negotiation, work on building long-term relationships with corporations for ongoing dialogue and influence over corporate practices.
Support Systems
Resource Sharing: Create a platform for supporters to share resources, such as where to find alternatives to Kellogg's products or how to access healthy food on a budget.
Mental Health Support: Recognize the emotional toll activism can take and provide resources or support groups for volunteers and activists to discuss challenges and find support.